Homes for Britain Rally an important step in PR battle but a pro-housing stance amongst the general public is more nuanced than a simple nod to more social housing.
So the day is about to/has arrived (depending on when you read this) when all and sundry in housing pop down to London town in order to support the call for more housing in Britain. I must admit I have had my doubts about the campaign. Whilst the pressure group SHOUT has been very explicit in its calls for more social housing, Homes for Britain has tread a more fleet-footed approach. No direct mention of social housing, just the line that we have a housing crisis. I would like to see a more out and out support for social housing than has been the case. I get the need for an approach that appeals to more than just the housing sector. But on occasion it feels a little false. That being said (for the record mostly) I support both Homes for Britain and SHOUT (I’m an inclusive kinda gal).
Despite my ever present doom and gloom recent weeks have been encouraging. Housing has got into the mainstream press with the NHF in particular getting a large amount of air time. Ramming the message home that not enough homes are being built. That all the political parties have a golden opportunity to address a chronic problem. That inaction is not an option. And the public appears to be listening. Shelter even won a highly important victory today over revenge evictions. No Chope or Davies to filibuster the legislation this time. Democracy works after all. Positives aside, the ever reliable
A remarkable 75% of those surveyed believed there is a housing crisis, but only 5% indicated it would change the way they would vote. It is also a bit removed, with only 40% saying there was a housing crisis in their local area. This is a little troublesome. Unless you can resonate the issue with people positive sentiment will not translate into action. Stuff that appears to sod off other people doesn’t quite cut it. The Housing Day Survey did indicate a largely positive support for more social housing, but home ownership was still the preferred choice. And housing is still down the pecking order in more recent pulse checks of the voting pulic perhaps a bit more passion might help our cause?
If you ever needed a bit of a pick me up I suggest you take a look at either this video from Michael Sheen or this one from Harry Smith. Both provide what our side of the debate often lacks, visible passion, pride. And a warning not to walk quietly into the night. Raw, un-distilled and in your face. At a time when more and more it is only sanitized opinions (or needlessly controversial, looking at you Katie Hopkins) that are in the public space, showing some chanelled emotion may prove worthwhile. As Mr Sheen himself states on the general apathy in British politics “by God believe in something“. Tomorrow is our opportunity to show we do just that, I hope we grab it.
If you are at the rally I will be in and around and mostly on my best behaviour. See you there, feel free to pop up and chat. If you are inclined you can follow me on Twitter here or find me using the Twitter handle @ngoodrich87, you can view the rest of my blogs here.